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Dear Friends of the German Business Community,
While heading towards the end of 2022, GESALO would like to thank its partners and collaborators for contributing to a successful year. Together, we can look back on engaging events and numerous delegation visits to the Kingdom that fostered bilateral economic relations.
With the development of new sectors in Saudi Arabia, the business opportunities for German companies are multiplying. The automotive industry is only one example which will be highlighted in our next GSBM issue in December. Despite the global economic turmoil, the results of the AHK Business Outlook 2022 suggest an optimistic future for the Saudi economy and both its national and international stakeholders.
After limited activities in the years of Covid, 2023 will kick-off with delegation visits on Smart Cities and Power Generation from Solar and Wind. The trade fair sector is also in full swing again: Our team will support the Saudi pavilion at the „Grüne Woche” in Berlin, followed by the Spielwarenmesse and Fruit Logistica.
I wish you a Happy Festive season and all the best for 2023. Enjoy reading the Newsletter!
Dr. Dalia Samra-Rohte Delegate of German Industry & Commerce for Saudi Arabia, Bahrain, and Yemen |
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Bahraini-German Business Network Event |
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On Tuesday, November 29th, 2022 GESALO invites to the Bahraini-German Business Network Event on behalf of H.E. Clemens Hach, Ambassador of the Federal Republic of Germany, and Dr. Dalia Samra-Rohte, the Delegate of German Industry & Commerce for Saudi Arabia, Bahrain & Yemen. Part of the program is a panel discussion. During the event the participants will discuss lessons learned of German companies entering the Bahraini market and on sustainability strategies of Bahraini-based companies. |
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You are too small to matter? - Shield your SME from compliance fines in KSA The General Competition Authority (GAC) continuous to expand their authority. In a recent development GAC was granted authority to review commercial agencies and distributorship from a competition perspective.
They may consider market impacts of arrangements between principals and their distribution partners and void exclusivity arrangements.
Register here
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At the International Green Week, Messe Berlin will present its new theme world, entitled ’Green Up Your Life‘. The leading international trade fair for agriculture, the food industry and horticulture features a wide range of products and topics for discussion. Visitors to the Green Week interested in looking beyond local culinary offerings can take a discovery tour of the globe.
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The heart of the toy industry. As the largest and most important event of the year, the toy fair in Nuremberg brings together all international decision-makers. Well-known brands, trendy start-ups, independent retailers and large numbers of media representatives combine to make the Spielwarenmesse a unique event for all players in the toys and games market.
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Go Future: FRUIT LOGISTICA as global platform for new ideas, new input and new solutions.
The trade show covers every single sector of the fresh produce business and provides a complete picture of the latest innovations, products and services at every link in the international supply chain.
Learn more
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K Show - an amazing event at Düsseldorf Germany. Congratulations to all our exhibitors! Besides our long-lasting partners at K Show SipChem (Al Khobar) and Astra Polymere Compounding (Dammam), we had 5 new companies exhibiting for the first time.
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The Renewables Academy (RENAC) AG together with GESALO invites to the energy business delegation on the topic of energy generation from solar and wind energy incl. CSP within the framework of the export initiative energy of BMWK.The trip will take place from February 05th to 9th, 2023 in Riyadh. At the conference on February 6, 2023, in Riyadh, German companies can present their products and services to Saudi business professionals. GESALO will organize individual appointments with decision-makers and potential business partners.
Request your seat
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Saudi Arabia is reinventing its cities. In addition to mega projects such as NEOM, King Abdullah Economic City, Yanbu and Jubail City, various development projects are being initiated. From March 5th to March 9th, 2023, the German-Saudi Arabian Liaison Office for Economic Affairs (GESALO) together with MENA Business GmbH and with the support of the Logistics Alliance Germany (LAG) organizes a business initialization trip to Saudi Arabia on behalf of the Federal Ministry for Economic Affairs and Climate Action. This is a project-related funding measure of the market entry program targeting small and medium-sized German companies (SMEs).
Request your seat
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GESALO and Dussmann invited young female management talents to hone their leadership skills at a one-day seminar. Together, participants explored international business culture, engineering tools in facility management and other topics that play an important role in developing a career in international business.
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Internationally active companies are feeling major challenges in their business environment in almost every corner of the globe. The survey of more than 3,100 German companies active abroad makes it clear: from the point of view of international German companies, the global economy is facing a frosty winter. The main reasons are the economic consequences of the Russian war against Ukraine and China's zero-covid policy.
We are pleased that 65 replies were submitted from companies located in Saudi Arabia. Please find summarized key figures that capture some results for the Kingdom of Saudi Arabia here.
Read more: AHK Business Outlook Autumn 2022
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Stay tuned - COMING SOON GSBM December 2022 edition
Our latest edition of our GERMAN-SAUDI BUSINESS MAGAZINE will be out for you in December. Visit us at out our office and get your personal copy.
Given the current trend of automotive innovation in the Kingdom – culminated in the launch of the e-car brand Ceer last month – this GSBM issue sheds light on the sector’s supply chains and implementation on the ground.
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Review | Business Delegations in Saudi Arabia |
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GESALO News |
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See all GESALO News

Upcoming events |
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Contact
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Delegation der Deutschen Wirtschaft für Saudi-Arabien, Bahrain und Jemen (GESALO)
Dr. Dalia Samra-Rohte
Pure, Block B, 1st Floor, Takhassusi Branch Road, 8006 Al Mohammadiyyah 3239
12364 Riyadh
Saudi Arabia
+966-92 000 5863
crookes@ahk-arabia.com
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