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Dear Readers,

we had a busy start into the second half of the year! With a healthcare technology delegation from Bavaria and several trade fairs we observe an increasing interest in the Saudi market. We look forward to welcoming further delegations within the next months. Don't miss our Award Gala on October 21 in Riyadh and the excellent opportunity to network with companies and decision-makers.

We are also thrilled to announce the launch of "GSBM - German Saudi Business Magazine June 2025", a dedicated edition that delves into the vibrant and rapidly evolving food and beverages sector in Saudi Arabia. As the Kingdom continues to diversify its economy and embrace the Vision 2030 initiative, the culinary landscape is undergoing a remarkable transformation. 

Enjoy reading!

Best regards,
Dr. Dalia Samra-Rohte

GESALO Excellence Awards | October 21, 2025

For the second time, the GESALO Excellence Awards will be held on October 21, 2025 in Riyadh!

This award ceremony will be an excellent opportunity to network with Saudi and German companies and institutions. Get your tickets today. For sponsoring opportunities please reach out to walther@ahk-arabia.com.

> Learn more

Spielwarenmesse visits Riyadh! | September 17

Yesterday, we had the pleasure of hosting an exclusive networking event for Spielwarenmesse. The guest of honor was Mr. Florian Hess, Executive Board Member of the Spielwarenmesse, who gave the Saudi guests from the toy industry a great insight into the Spielwarenmesse 2026. The event was enriched by the contribution of Mr. Riyadh Aouad, Head of Sales at Samaco, himself a long-time visitor to the Spielwarenmesse. 

Bavarian Medical Technology Delegation in Saudi Arabia | September 7th-10th

In September, the Bavarian representation together with GESALO in cooperation with the Bayerisches Staatsministerium für Wirtschaft, Landesentwicklung und Energie and with Medical Valley EMN e. V., organised a group trip to Riyadh and Jeddah.

Saudi Arabia is currently undergoing a large transformation in the healthcare sector. With Saudi Arabia’s healthcare demand increasing due to population growth and lifestyle-related diseases, Saudi Arabia has intensified its commitment to both healthcare spending and structural reforms.
We were honored to host an inspiring delegation trip with leading medical technology companies from Bavaria, Germany. Your engagement and openness to collaboration made this a truly forward-looking and educational exchange.

ORGATEC Saudi Arabia is shaping the working environments of the future!

On the day before the first ORGATEC in Saudi Arabia, GESALO welcomed a German business delegation from the workplace design sector. GESALO gave exclusive insights into the local market, major projects, and key design studios. The next day, Dr. Dalia Samra-Rohte was given an exclusive tour of the first ORGATEC Saudi Arabia by the Koelnmesse team.

GESALO at the New Global Sport Conference
Riyadh 

In the end of August the GESALO team attended the New Global Sport Conference in Riyadh, showcasing the latest developments in the gaming and e-sports sector as well as current developments in the Kingdom.
An important part of the Kingdom's Vistion 2030 is the development of the sports and e-sports sector. Since 2024, Saudi Arabia has hosted the E-World Cup, which has become one of the world's largest e-sports events. German companies are supporting the organization of the event and the further ongoing developments in this sector. Delegate Dr. Dalia Samra-Rohte and Market Entry Consultant Darius Giese met with the German representatives.

The GESALO team visited the Global Water Expo
Riyadh

In September the Global Water Expo took place in Riyadh - uniting over 300 exhibitors from over 25 countries - showcasing cutting-edge solutions in water infrastructure, wastewater management, and environmental technologies.

Dr. Dalia Samra-Rohte, Delegate of German Industry and Commerce, and Darius Giese, Market Entry Consultant, together with the Deputy Ambassador of Germany, Pit Köhler visited the German Pavilion, which featured 22 innovative companies presenting

Amaar Real Estate signed  strategic MoU with Dorsch Global Company

Amaar Real Estate has signed a strategic Memorandum of Understanding (MoU) with Dorsch Global Company in the presence of the Chairman and Board Members, aiming to enhance the quality of upcoming projects in the Kingdom of Saudi Arabia. We at GESALO are pleased to have supported the introduction between the two companies and welcome this new step towards stronger German-Saudi business collaboration


Job Bulletin | Network

Current job vacancies from German companies in Saudi Arabia.

We’re pleased to share the latest job openings in the network. If you have any questions or are interested in any of the positions listed, please reach out directly to the contact person provided in the posting.

Delegationsreise mit BW International | Nov 30 - Dec 4, 2025 | Riyadh & Jeddah

From November 30 to December 4, 2025, GESALO, in cooperation with Baden-Württemberg International, is organizing a delegation trip to Saudi Arabia. The focus is on medium-sized enterprises from Baden-Württemberg, particularly those active in the fields of mechanical engineering, energy, technology, and construction.

This delegation trip offers participating companies the opportunity to gain first-hand insights into current developments in Saudi Arabia, establish valuable business contacts, and explore concrete market opportunities.

Contact | Mrs. Najah Alkutbi, Head of Market Entry GESALO, email: alkutbi@ahk-arabia.com 

AGRITECHNICA
Hanover, Germany

November 9-15, 2025 

The world’s leading trade fair for agricultural machinery with this year’s guiding theme "Touch Smart Efficiency" offers the opportunity to meet global players presenting solutions for the challenges of crop production. Visitors receive access to innovative agricultural systems that use digital technologies to increase efficiency, sustainability and productivity.

A+A
Duesseldorf, Germany
November 4-7, 2025 

This event provides innovations and solutions for safety, security and health at work with experts from around the world. Being the No. 1 event for the international industry in this field, the trade fair attracts many trade visitors.

MEDICA
Duesseldorf, Germany

November 17-20, 2025 

The world’s largest annual event for the medical industry offers an extensive exhibition and a sophisticated program presenting the complete spectrum of innovations for outpatient and clinical care. International experts, personalities from business, research and politics honor the event with their presence every year.

ITSA Saudi 
Riyadh
December 01-03, 2025

Industrial Transformation Saudi Arabia – a Hannover Messe event, is dedicated to advancing the manufacturing and industrial sectors through technology, innovation, and collaboration. With the theme “Powering the Future with Technology”, the event hosts product innovations and the latest technology from in Industrial Transformation Saudi Arabia, connecting regional and global players on the journey toward smarter, greener, and more resilient manufacturing. 

IFAT Saudi Arabia
Riyadh
January 26-28, 2026

The largest event for waste management, recycling and water management solutions across the Middle East & North Africa is making its debut in Saudi Arabia. It offers an opportunity to explore the latest innovations in the sector and to build strategic partnerships that enhance the future of sustainability.

Transport Logistic Americas
Miami, USA
November 11-13, 2025

Building on nearly 50 years of success in Munich, Messe München brings its global logistics brand to the U.S. market. transport logistic Americas, project cargo Americas, and air cargo Americas unite to create the most comprehensive logistics event in the Americas — covering every mode, market, and movement.

Expo Real Asia Pacific
Singapore
June 15-17, 2026

EXPO REAL is expanding its international network and will be holding EXPO REAL Asia Pacific in Singapore at the Suntec Singapore Convention & Exhibition Centre from 2026.



Contact:
German-Saudi Arabian Liaison Office, Riyadh
Kontakt per E-Mail:  rohte@ahk-arabia.com


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Delegation der Deutschen Wirtschaft für Saudi-Arabien, Bahrain und Jemen (GESALO) | Dr. Dalia Samra-Rohte | Pure, Block B, 1st Floor, Takhassusi Branch Road, 7993 Al Mohammadiyyah 3213 | 12364 Riyadh | Saudi Arabia | +966-92 000 5863 | rohte@ahk-arabia.com